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Articles in Category: Animated Videos

Sound Motive animation in the news again

Animation for Steamjet Space Systems featured by Reuters

A screenshot of Reuters’ article, with the video paused while Sound Motive’s animation is on screen, demonstrating SteamJet’s technology.
Sound Motive's animation features prominently in Reuters' video on SteamJet Space Systems.

This week, Reuters News Agency released an article about SteamJet Space Systems' "TunaCan thruster", based around a video interview with the CEO speaking at a space conference in London.

Sound Motive’s animation for the product featured prominently in the article, both in the physical background of the interview and as B-roll directly in the video itself. 

Sustainable propulsion

Space animation proves worth 5 years from launch

A still frame from a 3D animation of a satellite above Earth. The video was created by Sound Motive for SteamJet Space Systems to demonstrate their sustainable propulsion technology.
Sound Motive's animation for SteamJet Space Systems is "flight proven"

In high technology businesses, investments are often judged by their long-term impact. However if the content that promotes them is approached tactically, it may only have a short lifespan.

If the development process is rushed, videos commissioned for a product launch or an event can be a missed opportunity. For companies working in complex technical fields, a strategic approach is more likely to yield the best return on investment, especially over time.

A Bolt From the Blue

Illuminating Science Videos: Artistry or Accuracy?

Illustration of a yellow lighting bolt striking on a blue background with the text "Lightning strikes!"
Creating that a-ha moment! 

In science and tech communication, there’s a constant balancing act between staying true to the facts and making sure your audience actually understands the content. When you’re creating a video for a science-based company, you’re not just presenting data—you’re a storyteller. And  that means knowing when to simplify, when to dramatize and when to bend the truth just a little to help people see the bigger picture.

Standing out with video

During webinars and virtual conferences

Returning client, Lacuna Space, approached us to update the animation we produced for them in 2020. They planned to use it again at The Things Conference 2021 during their presentation slots and in their virtual booth.

Animated video still a data relay station on top of the earth

Delivering solutions for a sustainable future

Promoting Lucy Electric's message through animation

Global engineering company, Lucy Electric approached us to produce an animated explainer video that sets out their role in the decarbonisation, decentralisation,  digitisation and democratisation of energy systems.

3D Animation of a power station

Mind the gap

Animated Explainer for Lacuna Space at The Things Conference

video still tiles from a client video
The Lacuna team backed by Sound-Motive content (Images: Lacuna Space)

Today Lacuna Space were exhibiting and speaking at the Things Conference 2020.

Cut to the chase

Cut to the chase

This month, we were asked by Airbox to demonstrate to potential buyers how their GPS Navigation software can track and command forces in pursuit of a target vehicle.