Sound Motive have 'wrapped' filming a live-action video for Ebbon Intelligence at a secret location in Wiltshire.

You may not need a voice-over if you produce a hero video for a webpage or a music-driven showreel. However, it's important to consider audio narration if you are demonstrating a product, showing something technical or explaining a concept.

As a new lockdown came into force this week you might be wondering what that means for meeting prospects and filming your products or business.

Highlights from GOV.UK

• Any closed premises can be opened for the purposes of making a film, audio programme or audio-visual advertisement

We started pre-production this week with hot start-up Protolaunch. They're developing propulsion systems designed specifically for micro launchers that are powerful, reliable, and cost-efficient.

We're fired up about shooting their promo video next week.

Watch this space!

Businesses face a very difficult situation. Not just adapting to COVID-19 operationally but if and how to share what they are doing about it.  One of our engineering clients, Lucy Electric, faced this dilemma but chose to be open in their approach to employees. Going beyond a statement in the post or by email they released a video message from the CEO providing reassurance to their global workforce.

Wondering whether or not to outsource your video communications requirements? 

There are lots of people who enjoy dabbling in video and there are now many 'cheap and cheerful' tools out there that make it easier than ever to do it yourself. Almost anyone with a camera phone can now start making basic films. 

In a way, this 'video democracy' is all good. User-Generated Content (UGC) by its very nature doesn't have to be slick and professional.  Much of its appeal lies in its viral spontaneity, which can be great for recording live event phenomena or adding a down-to-earth touch. But is this method appropriate when communicating a concise business message for your brand?  

This week we were back at Oxford Space Systems filming for their next generation of exciting deployable space structures. We can't say much about their technology at this stage as it is in development but the shoot itself was very interesting.

We focus on marketing films for businesses but when offered the chance to work with an Oxfordshire-based charity we couldn't resist. ​

​Our friends from​ The Nasio Trust were keynote speakers at a charity event called "Inspirational Change".

We've recently finished a promo video for the biggest student-run entrepreneurship society in the world, Oxford Entrepreneurs. They briefed us to produce a video to showcase the organisation's wide range of initiatives and encourage speakers, sponsors and students to join on their website.